Cynergy Solutions | SugarCRM, Vocalocity VOIP, Google Apps, and Box.com Consulting

Benefits of Customer Relationship Management Software

admin — Tue, 08 Jan 2013 21:13:44 +0000

Any business owner knows that a stable customer base is the most vital commodity in commerce. Many enterprises do their best to make their clients happy, with offers, services, deals, and promos. It is also a common practice these days to tap into current innovations in technology to help in the process of managing CRM.

The latest developments in CRM software have opened up new worlds for businesses seeking to expand their range of client-centered services. It is most often that we come across business owners looking to grab a share of this new approach to business practices and strategies. This is due to the reason that applying such software has numerous advantages for any entrepreneur, such as:

Professional Service

Computerized customer management systems allow companies to provide clients with a seamless, extremely convenient experience, from selection to receipt of goods and services. Using this software minimizes the need for many people involved in the process, also decreasing the opportunity for serious errors to occur. The convenience of the system can allow a single person to manipulate the various elements without need for added assistance.

Workforce Mobilization

It is possible for many business owners to manipulate their workforce through good CRM software. Giving directions has never been so easy, using the various components of the latest systems. Entrepreneurs can give direct instructions without having to leave their offices or do ocular inspection. Products purchased by customers go directly to company delivery services for immediate dispatch. This process occurs within moments of a sale, speeding up the process immensely.

Enhanced Marketing

These software solutions also give businesses the opportunity to reach out to their customers through advanced marketing methods. Promos and deals show up online, and are clearly visible to an entire customer base. Its close relation with the Internet interface also allows enterprises to tap into this resource and obtain a wider reach when it comes to advertisement.

Increased Profit

Streamlining the customer relations process can only provide future benefits for any company. Services that are fast, reliable, and efficient will generate great customer feedback. This type of commentary is useful for businesses since it serves to draw more clients from the market. Increased company traffic results in more money spent on goods and services, raising profit.
Caring for customers is a sure way to move forward in the business world, and nothing does it better than focused software solutions.

Increasing Customer Retention and Reducing Business Costs

admin — Fri, 04 Jan 2013 20:15:09 +0000

Monitoring your business’ daily operation is important to its long-term success. Doing all the work manually can be challenging, as it’s difficult to track down sales and identify which products are in demand. With CRM, you can increase customer retention by allocating more time to assisting them. The software also allows you to reduce business costs by eliminating the need for more employees.

Why Your Business Needs CRM Software

Customer relationship management can be the most demanding part of running a business. Answering inquiries, processing requests, and managing accounts requires time, money, and effort. Use CRM to streamline the process as the software makes this faster, easier, and more efficient. From responding to inquiries to generating new leads, you are able to finish all tasks in just a few clicks.

Why CRM Software is Becoming Popular to Small and Mid-Sized Business Owners

Many companies use top management software to avoid errors in inventory. These systems are more efficient and effective in reporting inventory stock levels in warehouses. CRM allows you to analyze sales data and make timely, accurate reports, as well as providing an overview of which items are nearly unavailable so you can replenish your supply.

How It Can Help Your Business

Customer relationship management isn’t just about managing operations, but also includes monitoring inventories, handling costs, and supervising employees. The innovative features of CRM allow your staff to locate stock items fast, and this increases transaction speed while it decreases clients’ waiting time. Therefore, CRM boosts customer satisfaction without increasing business costs.

As a provider of industry-leading business management software, we offer business solutions that are easy to implement and maintain. Our team will even assist you in choosing the software that will integrate well with your current system.

Call our toll-free number 877-296-3749 for more information.

Cynergy Sync for Google Apps

admin — Wed, 21 Nov 2012 17:54:13 +0000

We are pleased to announce the release of Cynergy Sync for Google Apps. Cynergy Sync for Google Apps delivers a Chrome Browser extension that allows users to create leads, contacts, accounts, activities, and opportunities, as well as the ability to convert leads, and archive emails to SugarCRM. All of these activities can be performed through the Google Mail Interface. This provides users the ability to perform a large portion of CRM Activities directly through the Google Apps Mail or Gmail interface. Please call us at 805.416.1610 Option 1 or email us at csync@cynergysolutions.net for more information or for a trial. A trial can also be requested at – http://www.cynergysync.net/googleappstrial.

SugarCon 2012: April 23-25 | The Palace Hotel San Francisco

admin — Wed, 18 Apr 2012 00:59:22 +0000

It does not matter if you are a customer, prospect, partner, developer, or engineer. SugarCon 2012 at the Palace Hotel on April 23-26 is where you want to be. SugarCRM is providing the opportunity for attendees to receive over $4,000 worth of trainign during the course of the conference. The cost of the conference is only $599, and it is not too late to sign-up. This includes a live, hands-on training day that will provide no-nonsense techniques to help you develop stronger connections with your customers, and increase the performance of your sales, support and marketing teams more productive.

It’s not too late to REGISTER!

admin — Tue, 08 Nov 2011 22:55:22 +0000

SugarCRM 6.4.0 Beta Release is Now Available for customers!

Beta Calendar module

- Ability to drag-and-drop items — Drag and drop items in Calendar for better ease of use

- Quick create and edit forms — Click on any time slot within Calendar to create Meetings and Calls; also click on any Calendar item to modify information in Quick Edit forms

- Long meetings displayed in a solid continuous piece — Calendar items that are longer than 30 minutes in duration are displayed as a solid continuous item ie, they do not have lines demarcating the 30 minute time boundaries

- Calendar dashlet — Calendar has been added as one of the Sugar Home Dashlets items

- Individual color-codes for Meetings, Tasks and Calls — Meetings are displayed in blue, Calls in red, and Tasks in green to distinguish and identify them easily in Calendar

- Ability to change the first day of the week — Select any day as your preferred first day of the week from your User pages and display the modifications in month-view of Calendar

- Ability to navigate within Calendar by using the calendar view — Navigate to any date with one click using the calendar view, instead of using the Next button
Studio enhancements
- Changes to Edit Fields option in Studio — Fields Editor is presented in tabular form for better display and lists details such as (field)Name, Display Label, and (field)Type

- Users and Employees modules added to Studio — Ability to customize Users and Employees modules in Studio.
Other/Miscellaneous enhancements
- Import wizard - Import LinkedIn Contacts. Use the Import Wizard to import LinkedIn contacts for person-type modules such as Contacts, Leads, Targets, and Users (commercial editions only)

- Working towards 508 compliance: alt text, language specification in HTML headers, new Accessibility theme with better contrast in colors for enhanced parsing of images for screen readers (only in commercial editions)

Platform enhancements
- DB2 support — Sugar 6.4.0 supports IBM DB2 LUW 974 with ibm_db2 version 1.9.2 driver on the PHP site for better performance, stability, and flexibility of the system. (Enterprise, Ultimate only)

- DB layer refactoring — This applies only to systems with custom modules that are upgrading to a higher Sugar version or edition. Test the upgrade in a staging environment before roll out since dependencies on the old DB layer may disrupt the upgrade process.

- Cache upload enhancements — Place the cache directory in any location within the file system after editing the config settings.

- CSS Sprites for better performance - Combining multiple images and icons into a single image resulting in fewer images for the browser to download and fewer requests to the server. Using CSS the small images – called “sprites” – are loaded from the single image and displayed to the user. This results in reduced download time, less bandwidth consumption, and better performance of the application. Specifically users on slower Internet connections will benefit from this as the amount of server requests is much lower on every page load.

Why Google Sites are So…Cool

admin — Wed, 17 Aug 2011 19:28:25 +0000

The ability to publish documents to your team using File Cabinets is one of our favorite features.

SugarCRM and Inside View

admin — Fri, 29 Jul 2011 00:21:37 +0000

Great news: we’re adding InsideViewsales
intelligence to Sugarat no extra charge.

Get comprehensive, up-to-date business information on your Accounts, Leads,
Contacts, and Opportunities from over 25,000 sources
Find more qualified leads
Engage opportunities effectively and accelerate closing
Build
account relationships and increase up-sells and renewals
Track companies and get automatic sales trigger alerts

SugarCRM customers also get a 14-day InsideView
PRO version upgrade including custom agents, connection details, social network
intelligence, list building and export, and much more. Try it and then take
advantage of this limited-time offer:

Subscribe to InsideView PRO by December 31 & save 50% off your InsideView
subscription through SugarCRM.

The Facts About Salesforce.com (part 2)

admin — Mon, 04 Jul 2011 02:59:57 +0000

Originally posted by Jan Sysman of SugarCRM on June 30, 2011

The Oracle of San Francisco has spoken. The Cloud is Passé. The Cloud is Dead. All hail to the Oracle.

Or maybe Marc Benioff is so eager to move away from the cloud and on to the next hot thing because he knows that Salesforce.com, as a first generation SaaS application, has become a “legacy application” in the new era of the cloud.” According to Mark Vizard, author of SaaS is Dead, Long Live the Cloud, we’re now in a new era “that is defined by an elasticity that gives IT organizations maximum flexibility in terms of choosing to deploy software on premise, in the cloud or both.”

According to Vizard, “one of the fundamental tenets of software-as-a-service (SaaS) is that the application is supposed to run as a single instance on top of a multi-tenant IT infrastructure. With Salesforce.com, for example, every customer has specific rights and privileges to a shared customer relationship management (CRM) application running on database servers managed by Salesforce.com. Given that model, there is no ‘software’ from the perspective of the end customer. The Salesforce.com business model, combined with the fact that the application was designed from the ground up to run on a specific multi-tenant architecture, means customers can’t run a version of the Salesforce application on their premise.”

In another article, Vizard makes the case that cloud computing “will stand in sharp contrast to the way Salesforce.com operates. In the case of Salesforce.com, there is only one source for the company’s software that runs on a couple of data centers managed by Salesforce.com.” He adds that “software-as-a-service (SaaS) as we think about it today is moribund in the age of the cloud.” Vizard makes the case that cloud-based CRM solutions like SugarCRM “are going to let customers run their software on premise or in any data center they choose, as opposed to requiring them to run their CRM software on a data center managed by a software vendor.”

I don’t believe that the cloud is dead. From where I sit, I see customers very eager to board the cloud train. Customers really believe in the promise that cloud computing is giving them choice – a choice to deploy their software applications where it makes sense for them: in their private cloud, in the vendor’s cloud, or in a public cloud. And knowing that they have the option to change their deployment based on their changing market requirements.

The Facts About Salesforce.com (part 1)

admin — Tue, 28 Jun 2011 03:05:09 +0000

Originally Posted by Jan Sysman of SugarCRM on June 24, 2011

“Imitation is the sincerest form of flattery,” said Charles Caleb Colton in 1820. So we’re delighted to see that Salesforce.com is copying our Mobile, Social and Open messages to give some substance to their latest Cloudforce events. It is nice to see that after we started promoting these capabilities more than a year ago, Salesforce.com is following our lead.

So why is the 800 lb. gorilla in the CRM industry doing this? Are they running out of creative positioning ideas? Is there more to this than meets the eye?

We compete and win against Salesforce.com everyday and from where I sit, it seems obvious that Salesforce.com is concerned that SugarCRM’s flexible, intuitive and open CRM platform gives customers a better Global, Mobile and Social CRM solution. They are so concerned that they are unable to compete with Sugar’s flexibility or price that they resort to publishing a list of “considerations” for prospects who are evaluating SugarCRM. A list of considerations that is nothing more than a smokescreen of “FUD”: Fear, Uncertainty, and Doubt.

Thank you Salesforce.com. We are grateful that you are confirming that SugarCRM is the best alternative to Salesforce.com for customers who are looking for a cost effective, flexible, intuitive and truly open solution. A solution that raises the bar and sets a new standard in mobile CRM and a Social CRM solution where companies get to collaborate with their customers, not provide behind the firewall chatter.

Or in the words of a customer: “Salesforce.com has really evolved. They offer all the warmth of Oracle and the flexibility of SAP. Which is why we choose SugarCRM, a flexible, intuitive and open solution that adapts to our business needs.”

So if you are in the market for a new CRM solution and you would like to consider all the facts when choosing the right CRM solution for your organization, please read this overview of SugarCRM. We’ve included an answer to all the “considerations” Salesforce.com recommends you ask us. And as a bonus, we added a list of legitimate questions you should ask Salesforce.com.

Cynergy Solutions earns SugarCRM MVP Award at SugarCon 2011

admin — Wed, 11 May 2011 19:44:38 +0000

A special thanks to all of of our customers, partners, and team membrs for enabling us to be recognized at the SugarCon 2011 event. We are proud to be a member of the SugarCRM Partner Eco-System, and look forward to continuing success in the future. The full press release can be found here.